Location Intelligence Overview
     
Consider This
   
You may have already heard about Geographic Information Systems (GIS). These once expensive and complex systems have existed in one form or another in the back offices of many insurance companies for years. Web-based delivery methods, advanced computing platforms, real-time data, and open-standards for GIS software have initiated a move toward the mainstream. Now is the time for your enterprise to consider taking GIS for a spin. Many organizations across various industries are using GIS to gain competitive advantages and increase business growth by offering clients new insights and services. GIS systems are being used for marketing, risk management, public works, security, emergency management, and much more.
     
Relevance
   
GIS has typically been a high-end, proprietary solution.  The processing requirements of a large-scale database or data warehouse, combined with the intense graphical requirements of the reporting component, limited its deployment to high-powered hardware, staffed by specifically-trained individuals.

The evolution of Web-based GIS standards has initiated this technology's move into the mainstream.  Beyond the easier to implement and use tools that are now applied to manage GIS implementations, simple browser-based viewers are opening this data up to a larger audience of consumers.

Our technology strategists' unique blend of industry knowledge, software development and database expertise, systems engineers and support personnel have created innovative and award winning GIS solutions.  Our solutions utilize GIS technology and business intelligence (BI) platforms to deliver Location Intelligence (LI).  We have proven expertise to deliver GIS innovation.

     
Advantages
   
Location Intelligence (LI) matters in many industries because:

It facilitates market differentiation. As market segments become increasingly competitive, conventional broad-based means of reaching out to clients become less effective.
It builds customer relationships. Businesses need to know their clients on an almost-intimate level if they are to deliver products and services to them more effectively than their competitors.
It builds knowledge. LI implementations facilitate an almost microscopic level of understanding of who's out there, and what they both want and need. It allows the organization to finely tailor its offerings to meet those highly variable needs.
     
Action Plan
   
Our Location Intelligence solutions aren't just a simple piece of software - it is a cultural way of doing business that relies on a comprehensive set of data inputs, analyses and technical expertise. Engage us to:

Assess your current data management infrastructure
Decide a strategy for adopting GIS
Conduct a cost/benefit analysis
Rapidly develop a market leading, trend setting and cutting edge solution
"Thinking out of the box" yet delivering practical cost effective innovation

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Next session:
5/23/2013

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